What do I see? Well, in many cases, these are worthy of blog flogs:
- Emails with the full manuscript attached. No cover letter, nothing in the email. Just the thought that if I open up this random email with "something" attached, it will be exactly what I am looking for.
- Emails that tell me they have an extraordinary book but tell me nothing about them. Instead, they tell me the time, energy and passion they put into their projects.
- People sending me the full manuscript because the requested material is simply not enough and I need to read the whole thing.
- Responses after a rejection that had I given the project time and actually worked with me over time, they would see how amazing they are as writers.
Whether you are sending an initial submission out, pitching a story to an editor/agent at a conference, or even convincing book buyers and potential readers to buy your book, you have to do more than simply tell us you have a great book. You have to show it to us.
- What is unique about your project compared to everyone else out there?
- What makes your plot different and interesting?
- What makes the conflict different and interesting?
- What makes the characters someone we can (and want) to relate to.
That is what you have to do.
In simple terms, this is all about marketing. And again, this is not just for those people working with editors and agents. This is also about people doing this on your own. You are now a small business owner trying to get your product out there to the consumer. Don't expect much success if you just throw it on a shelf and hope for the best!