I will let the article do all of the talking. Jane Friedman does a great job with this.
How Do Publishers Decide Which Books to Bet On?: Every book is a gamble, and publishers ask the same two questions any capitalist or gambler asks: how much should we stake, and how much might we profit.
I want you to read this, especially to those of you who often think editors and agents are just making arbitrary decisions on which book they like or don't like, or even why they passed on your project.
Happy Friday!
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